The Saint John Newcomers Centre (SJNC) is a non-profit, non-political, and non-religious organization. Founded in 2009, the purpose of the SJNC is to improve the cultural, social, and economic well-being of citizens and newcomers of all backgrounds to Greater Saint John and to promote equality for all cultural groups. SJNC collaborates between service providers and volunteer-run organizations serving the communities of the Greater Saint John area to further interests of newcomers.
Strategically enhancing SJNC’s operational efficiency and capacity to become the agency of choice that meets newcomers’ diverse and evolving needs in the region.
SJNC has achieved greater strategic clarity through the LIFT initiative, enhancing operations to address service gaps and fostering more intentional partnerships aligned with its goals. This shift has led to key service enhancements, including new remote skills training to improve employment outcomes for newcomers, and stronger employer engagement through cultural competency training and tailored supports. Efforts to address service gaps have also improved support for international students and francophone newcomers in Saint John, positioning SJNC as a vital integration hub. Improvements in data collection have enabled data-informed decision-making and effective impact communication for the organization.
As a result, SJNC is now equipped with the tools and strategies necessary to adapt to changing needs, expand its influence in the region, and maximize its impact in the community.
Mohamed Bagha Managing Director, Saint John Newcomers CentreOur results clearly express the clarity LIFT has given us. It has focused us on restructuring and rethinking the best use of our capacity. We are able to use what we have learned to build our capabilities across our programs.”